About Us

About Us

Welcome to our blog!

This diary is a peak into our monthly adventures as we scour California searching the dusty back roads for small “mom & pop” wineries handcrafting terrific wines.  It’s our mission to connect these award-winning, limited-production wines with wine lovers who would otherwise never discover them.

Along the way, we meet the families who founded the wineries (often on a dream and a shoestring budget), the winemakers who have a passion for quality over quantity and people who simply enjoy the difference handcrafting makes in wines.  We also look for fun restaurants and nice places to stay (hopefully dog-friendly if we have Zinny with us).

How it all began:

For years, Pam and I were frustrated trying to find truly great wine. Selecting a decent bottle of wine from thousands of pretty labels with prices ranging from $5-$35 was difficult at the best of times. We were always happiest with wine recommendations from friends.

So in 1990, we decided to take matters into our own hands and start a wine of the month club that was just like “one friend recommending a great bottle of wine to another friend”.

Now 22 years later, we have the “tough job” of finding and selecting each and every one of the 160 or so limited-production wines that we feature each year in our own “mom & pop” business, The California Wine Club.  www.cawineclub.com. (use promo code: BPB to try a shipment 50% off)

Join us each month on our travels as we explore California’s wine country from top to bottom!


Bruce & Pam Boring